Different cosmetic packaging designs are used for different people？

"Skincare packaging is an important factor in deciding what young people buy," ipsos's New Skincare Trends Insight 2022 says. "68% of young people in the survey are very concerned about the appearance of skin care packaging design, and 72% of young consumers say that innovation in skin care packaging design would make them more likely to buy a product."

Cosmetic Packagingdesign is one of the most important visual factors, which is the most direct way of communication for consumers. In order to attract consumers, businesses in cosmetics packaging with more and more efforts. All kinds of novel and exquisite packaging emerge in an endless flow, excellent packaging and bottle design has indeed become a hot selling factor.

A variety of cosmetics brands appear in the market, but there are always few brands in memory. If a new brand wants to stand out in the cosmetics market, it must establish its your own brand cosmetic packaging. In fact, the role of cosmetic packaging is not only to attract consumers. For material, packaging also provides essential storage space and protection function.

The following will bring you the popular cosmetic packaging design cases, hoping to bring you more design inspiration.

We can say cosmetic is a kind of modern reflect, it is a kind of emotional appeal. When it compare with other product, it pays attention to reflect temperament, grade and individual character, it is closer to artwork, it is the abstract art that does not have concrete figure almost, it is the spiritual food that contemporary consumer place pursues.

So the design of cosmetic packaging, especially for beauty, must pay special attention to. To the children kind packaging, it need to show caress, puerile and tender feeling. For older groups, it should be dignified and mysterious. For young groups, to reflect the youth, lovely and energetic. For men, it should be generous and showily, and reflect the tension of the picture and the effect of the brand.

Of course, the application of cosmetic packaging materials can not be ignored, must be carefully choose and match appropriately. Its production process strive for exquisite. Products of the same brand often use same serialized cosmetic packaging or similar packing is used for similar products.

For example, the following blue and green eye shadow box, lipstick tube, powder compact package. Full of active jumping colors, it's perfect for a makeup line for teenage girls. As if on a tennis court, a group of young girls are having a tennis match.

BEYAQI, with a professional design team, is very creative and can customize unique packaging for you according to your needs, so that your brand is more popular with consumers because of packaging.